NOM is a Singapore-based lifestyle brand known for its playful take on everyday Singaporean culture, bringing local characters, familiar places, and nostalgic details into its range of gifts, plush toys, stationery, and lifestyle products. For its NDP Special, NOM teamed up with us to bring that same local spirit into its retail visual merchandising.
Inspired by everyday Singapore, we crafted a playful cardboard display that brought NOM’s NDP Special to life. HDB blocks, transport signs, and road elements formed the backdrop for NOM’s plush toys, stationery, keychains, and other merchandise. Custom cardboard displays were integrated throughout to showcase each product while keeping the whole setup cohesive.
The result was a fun and distinctly Singaporean visual merchandising display that brought NOM’s collection together through one cohesive concept, proving that cardboard can be used to create more than just packaging, but entire retail experiences.
Looking to bring your brand to life through visual merchandising?
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